Raúl Alberto Vallejo Martínez

Raúl Vallejo is the VP of Sales and Marketing at Grupo Presidente, where he leads the commercial strategy for Rooms and Events. With over 27 years of cross-industry experience, he drives innovation through data, technology, and continuous improvement.
He is currently focused on optimizing call center operations, aligning digital marketing strategies with physical conversion, and using AI to enhance sales processes, boosting efficiency, customer experience, and business results. He is a passionate advocate for digital transformation.